What is Design Thinking Anyway?
Often tossed around in meetings and brainstorming sessions, Design Thinking might sound like another corporate buzzword. But it’s more than that; it’s a mindset—a way to approach problems that prioritizes the user’s needs above all else. Stripping away the jargon, at its core, Design Thinking is a structured framework for understanding and pursuing innovation in a methodical manner. At the heart of Design Thinking lie several key principles: empathy with users, a discipline of prototyping, and a tolerance for failure…